buyers guide

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Published By: Marketo     Published Date: Jun 08, 2017
It’s an exciting, albeit challenging time for marketers—new channels, strategies, and technologies have empowered us to engage our buyers like never before. At the same time, due to the abundance of available information, buyer expectations have increased, leaving marketers to fight for their attention as we showcase our products and services. In response, organizations are implementing an account-based marketing (ABM) strategy. Account-based marketing offers organizations a significant return on investment (ROI) as they are faced with the need to acquire, retain, and grow high-value accounts. This comprehensive, 100+ page guide includes checklists, worksheets, examples, and advice from over 12 industry thought leaders to help marketers at any level, from beginners to experts, create and implement an effective account-based marketing strategy. Download The Definitive Guide to Account-Based Marketing to learn: • How to create a solid ABM strategy to meet your goals • What stakeholders to involve across the organization • How to identify, prioritize, and profile the right accounts • What content you need to support an ABM strategy • Which channels to leverage and how to coordinate them • How to measure the effectiveness of your ABM strategy
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access management, security information, abm, database security, application development, risk management, endpoint management, next generation intrusion protection
    
Marketo
Published By: Wheelhouse Enterprises     Published Date: Jul 14, 2010
This comprehensive PBX Buyers Guide explores the PBX technology (both hosted and traditional) and empowers the mid to enterprise business PBX buyers with critical information necessary that is helpful in selecting the right phone system for any business.
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wheelhouse, pbx, ip telephony, hosted, traditional, enterprise, phone system, voip
    
Wheelhouse Enterprises
Published By: Oracle     Published Date: Feb 24, 2015
Data is the fuel of all marketing activities. Customers and prospective buyers are savvy, empowered, and carry high expectations for personalization across all interactions. Without the right data—at the right time—as well as the most effective strategies in place to manage our data sources, our communications and offers are dead on arrival. A one-size-fits-all approach to marketing is not a sound tactic—it’s a marketing fruitcake that no one wants to receive. It’s time to get down with data to delight your audience and provide them with the personal experiences they deserve. Read the marketing essentials guide now.
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Oracle
Published By: Dell     Published Date: Dec 15, 2014
Many great choices abound, but you have to think carefully through the buying decision. The good news is, the ever-widening array of hardware choices provide IT buyers with matches to specific end user needs. The challenge is figuring out what choice is the right one. Focus on user productivity and cost controls as guidelines to start the refresh process. This infographic shows how.
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dell, right pc, hardware, it buyers
    
Dell
Published By: ShoreTel     Published Date: Oct 26, 2012
This comprehensive and easy-to-follow guide is designed to help businesses to evaluate UC solutions, and to select the right one for their needs.
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shoretel, buyers guide, uc solutions, unified commuications, telecom
    
ShoreTel
Published By: Blue Coat Systems     Published Date: Jun 26, 2013
More than 2 million web pages are added every day, tens of thousands malicious. How do you keep up with the volume & increasing sophistication of web-based threats? Deploying modern web security solutions, such as Secure Web Gateways, can go some of the way to help. This white paper from BlueCoat acts as a buyer’s guide, designed to help you determine the key areas you should focus on during your search for the best Secure Web Gateway solution.
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secure web gateway, web-based threats, web, solution, technology
    
Blue Coat Systems
Published By: Blue Coat Systems     Published Date: Jul 18, 2013
More than 2 million web pages are added every day, tens of thousands malicious. How do you keep up with the volume & increasing sophistication of web-based threats? Deploying modern web security solutions, such as Secure Web Gateways, can go some of the way to help. This white paper from BlueCoat acts as a buyer’s guide, designed to help you determine the key areas you should focus on during your search for the best Secure Web Gateway solution.
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gateway, web, security
    
Blue Coat Systems
Published By: Workfront     Published Date: Mar 10, 2017
Learn what features to look for when comparing work management tools for your marketing team.
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workfront, marketing work management, buyers guide, mwm, marketing workflow
    
Workfront
Published By: Workfront     Published Date: Mar 10, 2017
This guide gives an in-depth view into Marketing Work Management (MWM), a groundbreaking work approach that addresses how marketing and creative teams can be most productive in every phase of the marketing workflow.
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workfront, marketing work management, buyers guide, mwm, marketing workflow
    
Workfront
Published By: Adobe     Published Date: May 13, 2015
Discover how data management platforms can enable marketers to tackle growing data challenges, create powerful customer insights and set up marketing campaigns that increase revenues and significantly decrease media wastage.
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data management buyers guide, data management platforms, data challenges, the rise of dmp, benefits of dmp
    
Adobe
Published By: Adobe     Published Date: Aug 04, 2015
Discover how data management platforms can enable marketers to tackle growing data challenges, create powerful customer insights and set up marketing campaigns that increase revenues and significantly decrease media wastage.
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data management buyers guide, data management platforms, data challenges, the rise of dmp, benefits of dmp
    
Adobe
Published By: Adobe     Published Date: Aug 04, 2015
Discover how data management platforms can enable marketers to tackle growing data challenges, create powerful customer insights and set up marketing campaigns that increase revenues and significantly decrease media wastage.
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data management buyers guide, data management platforms, data challenges, the rise of dmp, benefits of dmp
    
Adobe
Published By: mindSHIFT     Published Date: Nov 29, 2007
What are the key selection criteria to consider when your small or medium-sized business is evaluating VoIP?
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voice over ip, voip, ip networks, small business network, soho, soho network, ip telephony, buyers guide
    
mindSHIFT
Published By: Entrust Datacard     Published Date: Dec 08, 2015
This whitepaper helps organizations to select the best PKI solution to meet their business and security needs. It outlines key questions to be considered during the selection process to ensure the aforementioned requirements are addressed.
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security, pki, public key infrastructure, pki solutions, security applications, security needs, public key infrastructure guide, entrust
    
Entrust Datacard
Published By: Entrust Datacard     Published Date: Dec 08, 2015
This whitepaper helps organisations to select the best PKI solution to meet their business and security needs. It outlines key questions to be considered during the selection process to ensure the aforementioned requirements are addressed.
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security, pki, public key infrastructure, pki solutions, security applications, security needs, public key infrastructure guide, entrust
    
Entrust Datacard
Published By: Aerohive     Published Date: Jun 01, 2015
This whitepaper provides details about cloud networking, the state of the cloud market, and its benefits.
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networks, cloud, cloud networking, network infrastructures, networking
    
Aerohive
Published By: Aerohive     Published Date: Jun 01, 2015
This paper discusses two approaches for efficient WLAN design. Learn more about the advantages and disadvantages of these two approaches. Both let you integrate 802.11ac into your WLAN and both can help lay the foundation for future, high-speed technologies.
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networks, wlan, wireless networks, wireless, wlan, technologies, wi-fi
    
Aerohive
Published By: Aerohive     Published Date: Jun 01, 2015
This paper describes how to eliminate the complexity and cost of traditional wireless networks and create one that is ready for mobility.
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mobility, wireless, wlan, wi-fi, mobile applications, mobile users, networks, wireless networks
    
Aerohive
Published By: Aerohive     Published Date: Jun 01, 2015
Learn how organisations can easily and securely on-board a range of users and devices by issuing individual pre-shared keys on the same SSID.
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wi-fi security, wlan, secure network, network, firewall, security, wireless security
    
Aerohive
Published By: Aerohive     Published Date: Jun 15, 2015
In diesem Dokument sind Details über Cloud-Networking, die Situation auf dem Cloud-Markt und dessen Vorteile angegeben.
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networks, cloud, cloud networking, network infrastructures, networking
    
Aerohive
Published By: Aerohive     Published Date: Jun 15, 2015
In diesem Dokument werden zwei Ansätze für eine effiziente WLAN Gestaltung erörtert. Mit beiden können Sie 802.11ac in Ihr WLAN integrieren und es wird eine Basis für zukünftige Hochgeschwindigkeitstechnologien geschaffen.
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networks, wlan, wireless networks, wireless, wlan, technologies, wi-fi
    
Aerohive
Published By: Aerohive     Published Date: Jun 15, 2015
In diesem Dokument wird beschrieben, wie die Komplexität und Kosten herkömmlicher drahtloser Netzwerke beseitigt und ein mobilitätsbereites Netz erstellt werden kann.
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mobility, wireless, wlan, wi-fi, mobile applications, mobile users, networks, wireless networks
    
Aerohive
Published By: Aerohive     Published Date: Jun 15, 2015
Lernen Sie, wie man einfach und sicher eine Palette von Benutzern und Geräten aktivieren kann, indem man jedem einen einmaligen Schlüssel zuweist.
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wi-fi security, wlan, secure network, network, firewall, security, wireless security
    
Aerohive
Published By: Sophos     Published Date: Oct 07, 2015
This buyers guide provides independent research and test results to help you determine your endpoint security solution requirements and identify the vendor that best meets your needs.
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endpoint buyers, vendors, endpoint security solution, antivirus, security solutions, security, security threats, endpoint buyers guide
    
Sophos
Published By: SumTotal     Published Date: May 24, 2013
Download this abridged version of the Guide that not only shows SumTotal as #1 in Learning, but also includes comprehensive 2013 research covering the role of the Learning Management System, LMS Functionality and Features, The State of Learning Management Systems and more.
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lms, learning management systems, sumtotal, human resources
    
SumTotal
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